1 / Chris Brogan

Profile

Description

Chris Brogan is a ten year veteran of using social media and both web and mobile technologies to build digital relationships for businesses, organizations, and individuals. He is President of New Marketing Labs, a new media marketing agency, and home of the Inbound Marketing Summit conferences and Inbound Marketing Bootcamp educational events.

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Web Presence

Recent Posts

Twitter: Wow, @jonathanfields takes on a bad pitch, and the back and forth is crazy - http://bit.ly/ANM1I

Twitter: Social media needs more embedded practitioners actually doing something for others instead of just yapping. Me included.

Twitter: Watching PR people do basic lame PR pitches on Twitter makes me growl. #bwe09

Twitter: Marketing vs. PR - what's the difference? http://tinyurl.com/565spf

Blog: Communication Tools and Levels of Interruption

Blog: 19 Presence Management Chores You COULD Do Every Day

Blog: Getting Back to Your Desk

Blog: New Must-haves for Marketing and PR Pros

2 / Brian Solis

Profile

Description

Brian Solis is Principal of FutureWorks, an award-winning PR and New Media agency in Silicon Valley. Solis is globally recognized for his views and insights on the convergence of PR, Traditional Media and Social Media. Considered one of the original thought leaders who paved the way for Social Media and PR 2.0, Solis is co-founder of the Social Media Club and is an original member of the Media 2.0 Workgroup.

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Web Presence

Recent Posts

Blog: Revealing the People Defining Social Networks

Blog: The Future of the Social Web

Blog: Our Journey Defines Our Future in Social Media

Blog: What IF We Redefined Influence? The New Influence Factor in Social Media

Blog: The Future of the Embargo

Twitter: Reading On PR, advertising & the new roles in communications http://ow.ly/2bpJ8Q by @wildebees

Twitter: Social Media Accounts for 18% of Information Search Market http://bit.ly/4rR2Wc

Twitter: Four-part report, Influence in social media - http://tinyurl.com/5peaov

3 / Sarah Evans

Profile

Description

@SevansStrategy, non-profit, social good, fashion, #journchat and MediaOnTwitter, community mgr @Pitchengine, dog lover. TIP: Secure your brand name online!

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Web Presence

Recent Posts

Twitter: Local media shares editorial to tell University of Iowa they shouldn't hire vacant PR position. MUST READ and comment! http://bit.ly/3lMk7y

Twitter: PR PROFESSIONALS: Is it really "asinine" to leave a PR position unfilled when times get tough? http://bit.ly/3lMk7y

Twitter: Top 4 NEW skills all PR professionals must have! http://bit.ly/top4

Twitter: If you're a journalist, PR pro and/or blogger, come over and join us on #journchat. We're still on question one.

Twitter: PR peeps - do u use a paid service like PR Newswire or BusinessWire? If yes, which one? If no, then what do u use?

Blog: HOW TO: Find a Job on Twitter

Blog: What's Your Definition of Public Relations?

Blog: Turn That Pitch Around

Blog: Skills for future journalists and PRs, a great digital newsroom and top 3 resources

Blog: 15 Ways to Measure Return on Engagement (ROE) of Social Media

4 / Jason Falls

Profile

Description

Jason Falls is a father, husband and thinker, most of the latter being on social media, public relations and communications for clients of his consultancy and readers of his popular industry blog, Social Media Explorer. He is co-founder and president of Social Media Club Louisville.

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Web Presence

Recent Posts

Twitter: My first contribution to Social Media Examiner is up today. Five Essential Pillars of Social Media Campaigns http://idek.net/Zpy

Twitter: Will social media save PR, normally the first to get cut in an economic downturn? Good question http://tinyurl.com/4a9lol

Twitter: Awesome piece on PR pros pitching multiple reporters at the same outlet from @hksully & @jaykrall - http://tinyurl.com/dzgx4p

Blog: Good Communication Takes Planning

Blog: Smart Targeting - Influencers Or Fans?

Blog: Social Media ROI? Traditional Is Still More Accepted

Blog: Public Relations Pros Must Be Social Media Ready

5 / Steve Rubel

Profile

Description

SVP/Director of Insights for Edelman Digital, lifestreamer, AdAge columnist and avid sports fan.

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Web Presence

Recent Posts

Twitter: Social media in day to day life http://slidesha.re/1aBpj9

Twitter: Six Social Media Trends for 2010 from @Armano http://instapaper.com/z1g0jo8X

Twitter: Frustration with PR Sites Kills Media Stories, Usability Studies Say http://ff.im/-Imda

Twitter: A letter to young PR job seekers http://bit.ly/TSR4

Twitter: How PR people should respond to social media http://j.mp/2g32bC

Blog: Newspaper Circulation - the Last Two Decades

Blog: Three Ways to Thrive in the Age of Streams

Blog: Five Incredibly Useful Things You Can Do Without Ever Leaving Facebook

Blog: Charticle - PR and Social Media, a Five Year View

Blog: PR Pros on Press Releases

6 / Peter Shankman

Profile

Description

Social Media CEO Adventurist, founder of Help A Reporter Out (HARO)

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Web Presence

Recent Posts

YouTube: Peter on MSNBC 020107

Twitter: And of course - What is a social media expert? http://is.gd/1p8Jt

Twitter: Send all social media trend type questions with the tag #peptrends - smartest people in the world answering.

Twitter: PR need to figure out a better way to get a more strategic seat at the table. #PRSASV

Twitter: Nice. PR guy uses Twitter, puts together stellar fundraiser for food bank. Well done, @michaelocc http://is.gd/2ncMm

Twitter: PR People - READ THIS. required on what not to do. when emailing. SERIOUSLY. Read and RT. http://is.gd/2oFpu

Blog: Spectacular Pitch - Jenny Parks

Blog: How Facebook Can Win

Blog: Is Your Social Media Expert Really And Expert?

Blog: From My Couch, Thy Social Media Monitoring Shall Be Done

7 / Mitch Joel

Profile

Description

President of Twist Image. Blogger and Podcaster of Six Pixels of Separation. Speaker, Author, Journalist.

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Web Presence

Recent Posts

Blog: Removing The Most Painful Question Potential Clients Always Ask

Blog: When Love Comes To Town - A Mass Media Love Story

Blog: Your Company Is A Media Company

Blog: Reputation, Social Media And Your Boss

Blog: Embrace The Serendipitous Nature Of Marketing

8 / Todd Defren

Profile

Description

Todd Defren is recognized globally as a Social Media & Public Relations innovator, thinker & lecturer. Defren is a principal at SHIFT Communications, a hybrid PR firm named ﾓNew Media Agency of the Yearﾔ in 2008 and ﾓAgency of the Yearﾔ in 2007. He is the visionary behind the Social Media Release and Social Media Newsrooms and a co-founder and Board Member of the Social Media Club.

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Web Presence

Recent Posts

Twitter: Helping PR flacks pitch better and update lists. Follow @themediaisdying. Hat-tip, @prblog.

Twitter: If PR is the new customer service, then is customer service the new marketing, and marketing the new PR? http://tinyurl.com/ccsoun

Twitter: Social Media Is Pushing PR and Interactive Marketing to Align http://tinyurl.com/klwx4e

Blog: PR is Dead - Was I Supposed to Care?

Twitter: PR is not a light switch. PR makes sure wiring is installed & lamps are plugged-in. It is ultimately up to the client to bring the juice.

Twitter: The Future Of PR When Every Company Is A Media Company @kmazz in Silicon Valley Watcher http://bit.ly/3aGfN (RT @Seeger)

Blog: Different Approaches for Social & Traditional Media Success

Blog: PR Week Interview - Todd Defren on Social Media & PR

Blog: Audience Targeting in Social Media

Blog: It Does not Matter if the Client is Ready for Social Media

9 / Dave Fleet

Profile

Description

Account Director for Social Media at Thornley Fallis Communications; blogger; running nut; Brit-nadian (Brit in Canada)

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Web Presence

Recent Posts

Twitter: What all PR people should know about journalists, from @rohitbhargava http://bit.ly/1XiBO

Twitter: Build your social media strategy with rocks and sand - get the small stuff right along with your campaigns http://bit.ly/12RjCV

Twitter: Quick question - what examples would you give of the best social media newsrooms out there?

Twitter: My thoughts on why spam PR pitches won't go away http://bit.ly/ygFaZ

Blog: Does Social Media Make PR Agencies Obsolete?

Blog: Public Relations People and Bloggers Work Together

Blog: Build Your Social Media Strategy With Rocks and Sand

Blog: Social Media Substance Style

Blog: Scaling Social Media Monitoring

10 / Rohit Bhargava

Profile

Description

I write a blog about influential marketing. I work at Ogilvy. I have a personality. I wrote a book on why personality matters: readpni.com

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Web Presence

Recent Posts

Twitter: Multitasking with social media means selectively ignoring multiple things at the same time. #bwe09

Twitter: @MelissaPR - Alas, no. It if were, I might have mentioned it but it was exactly as bad a pitch as you would expect.

Twitter: Social media can offer greater personal accountability because it is public. - @katelundy

Blog: Newsflash - No One Cares About Your Blog

Twitter: Just got a PR pitch that called me a serial marketing blogger. Sounds evil but at least I'm getting away with it.

Blog: 10 Stunning (And Useful) Stats About Twitter

Blog: Is Social Media Becoming The New MBA?

Blog: What All PR People Should Know About Journalists

11 / Kevin Dugan

Profile

Description

Marketing geek, social media experiment, blogger, Dad...not in that order.

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Web Presence

Recent Posts

Twitter: A personal relationship will not get you coverage of a bad pitch. A good pitch will get you coverage even with a bad relationship.

Twitter: 89% of non-profits used some form of social media in 2008: http://ow.ly/uSOY

Blog: Get the Picture or Get Lost - Why PR Needs Visual Thinking

Twitter: Links to 80 social media policies (more than you will ever click though to read): http://ow.ly/qj1K via @mashable

Blog: Meanwhile at The Bad Pitch Blog

Twitter: Okay, PR friends, here's the tool for your journalist research - Google News byline search http://ow.ly/fVSS (via @DwriteN)

Twitter: PR person asked permission to send me releases. Gave me context of their content. Smart approach, relevant content, Of course I said yes.

Blog: Considering Blended Media

Blog: The Paradox of Social Media

Blog: Social Media Starts with Experiments and (Beautiful) Mistakes

12 / John Bell

Profile

Description

My job is to take the latest in digital innovations and apply it to our business and our clients business. Call it applied innovation. I head up the global 360ﾰ Digital Influence team - Ogilvy PRs global digital practice designed to manage brands in an era when anyone can be an influencer and we are all influenced in new ways.

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Web Presence

Recent Posts

Twitter: @ConversationAge Thank you. I appreciate your help in donning my old journalist hat again!

Twitter: Just ran a great roundtable session on Digital PR at the #prweek Next Conference - what do we have to do to push our disciplin forward

Twitter: @MilliGFunk An experience is part of a relationship, it's the delivery of a brand promise. But I would not confuse a thing with an exp.

Twitter: PR Blackout - interesting reaction to too much blogging for brands amongst Mombloggers http://bit.ly/161wxR

Blog: B2B (or B2C) Using Social Media - Start with a Revised Funnel

Blog: 5 Tips for Finding the Best Social Media Marketing Experts

Blog: The Lesson Beneath PR in Silicon Valley

Blog: Social IRM - Influencer Relationship Management Pt 3

Blog: The Future of Advertising, PR and Social Media - Two Directions

13 / Geoff Livingston

Profile

Description

Entrepreneur. Socially concerned. Amateur photographer.

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Web Presence

Recent Posts

Blog: Clarification on Social Media Is Dead

Blog: The Case for Community Managers

Blog: Using LinkedIn As A PR Tool

Twitter: @ccarmichael Have you ever run a successful social media communications program before? Can you show me a case study?

Twitter: PR vs. Advertising vs. Customer Service. PR winning the war to own social, from @kamichat http://is.gd/2fe9J

Twitter: PR people really need to take the cotton out of their ears and stick it in their mouths. They may do better.

Blog: Brand and Reputation Are Not Synonymous

Blog: Why Being Dubbed a Social Media Expert or PR Guy Rankles Me

14 / Joe Ciarallo

Profile

Description

Editor, PRNewser.com. Manager, PR Initiatives, mediabistro.com. Drummer, Jounce.

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Web Presence

Recent Posts

Blog: Younger Employees Teaching Senior Execs Social Media

Blog: Who Owns Socila Media? It Depends

Blog: Bloggers and Marketers Closely Watching Proposed FTC Guidelines

Blog: What Twitter Lists Mean for PR

Blog: Google SideWiki - What Are the Implications for PR?

Twitter: Interesting article by @billives around social media policy guidelines within enterprises -http://budurl.com/xad7 (via @WillStick)

Twitter: oh man, someone just forwarded us (@prnewser) the worst pitch and I think I may post it!

Twitter: RT @laermer An older-world PR CEO has a blog being sent out via email by his assistant. Not so much personalization going on there, huh?

15 / Strumpette (Amanda Chapel)

Profile

Description

I have 15 plus years experience in marketing communications. I am a former vice president in the Consumer Marketing Group at Weber Shandwick. Bottom line professionally speaking, I am 5' 4" tall, athletic, Pantene shoulder-length black hair, perfect perky boobs. I present well and am most accommodating.I am the consummate PR strumpette.

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Web Presence

Recent Posts

Twitter: @DougH "Do people actually use press releases to pitch? ugh. #journchat" Professionals do.

Twitter: @BethHarte I know PR is more than just that. The point is that the relationship aspect has been totally overblown by PR2. #pr20chat

Twitter: @KaryD Nice definition of public relations via @PRSarahEvans That just happens to be naive, wrong, and ethically problematic.

Twitter: @bonniebbj Social media is about a relationship not a one-night-stand. Wanna relationship? Get a dog.

16 / Lee Odden

Profile

Description

Traveler, blogger, dad & CEO @TopRank. Tweeting digital marketing & PR topics flavored with SEO & Social Media.

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Web Presence

Recent Posts

Blog: Putting the Public Back in Public Relations - Book Review

Blog: 5 Tools for Your Digital PR Toolbox

Blog: Defining Search Engine Optimization

Blog: Answers to Social Media Questions You Should Know

Blog: Intersection of Search and Social Media

Twitter: For PR practitioners: If SEO skills are an advantage for PR efforts, how do you acquire them? Self study, external training, hire, vendor?

Twitter: Twitter PR Strategy on Flickr http://is.gd/gsed from Ogilvy's 360 Degree Digital Influence Group

Twitter: Quality vs quantity PR measurement, building a business case for measurement investment in a down economy - http://bit.ly/13NwEc

Twitter: Blogger relations tip: Make it easy for bloggers to link to your info. Most won't write about your pitch, but a link is easy.

17 / Adam Singer

Profile

Description

Blogger at The Future Buzz, Contributor to Online Marketing Blog, Marketer for @TopRank, occasional producer of music

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Web Presence

Recent Posts

Blog: Shift Your PR From Push To Pull

Blog: If You Want Press, Don not Send A Press Release

Blog: Thoughts On The Influencer Audience

Blog: Social Media Before SEO Is Putting The Cart Before The Horse

Blog: Do not Let Social Media Comments Ruin Discussions On Your Blog

Twitter: Is Your PR Agency SEO & Social Media Savvy? http://bit.ly/4qM1iC

Twitter: This was a small stroke of PR brilliance - http://bit.ly/1gP5TI

Twitter: Hope to meet some of you at #pubcon I'll be on a social media panel - be sure to stop by: http://bit.ly/3AmPJT

Twitter: [New at The Future Buzz] This Is How You Pitch A Blogger - http://bit.ly/i2jn5

18 / Jeremy Pepper

Profile

Description

Work in PR/Comm/Marcom. Have lived and worked in Detroit, Scottsdale/Phoenix, Tucson, Los Angeles, New York, Chicago and San Francisco Bay Area. Have a dog. He's great.

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Web Presence

Recent Posts

Blog: Don't be That PR Person at BlogHer

Blog: Passing Buck and Ethics

Blog: Yawn - WSJs New Embargo Rules

Twitter: If u want an example of PR firm using Twitter in smart way for client, check out @wilkinsonjk and tweets for #Clarisonic at #Revlonrunwalk.

Twitter: PR tip - dont use last years CES media list, as people change beats or might not be going. Yah, I am getting pitched.

Twitter: What is the ROI of social media, what can it REALLY deliver. The jury is still out. #connect

Twitter: @Armano Maybe it goes back to what i've always said about social media - we need to lead by example of disclosure and transparency.

19 / Kami Huyse

Profile

Description

I am passionate about communications. I also happen to believe that social networking and social media tools represent the first viable pathway to realizing the two-way symmetrical model of communication that we all learned about in theory class in college but found to be difficult, if not impossible, in the real world.

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Web Presence

Recent Posts

Blog: Who Owns the Social Media Play - Marketing, PR or Advertising?

Blog: What Makes a Video Go Viral?

Blog: Don't Worry - How to Solve Any Problem

Twitter: PR is an enabler vs. a closer - great article by @TDefren http://twurl.nl/rswens

Twitter: @jeb512 Great points you make about content + relationship, PR can play a real role, if only they will

Twitter: Have lots to say but am limited here RT @pchaney RT @socialmedia2day A Blog is a Better Social Media Hub Than Twitter http://bit.ly/2T7cGt

20 / Christine Perkett

Profile

Description

I work a lot. I own a PR firm (PerkettPR). I volunteer my time as Board Director for the Norwell, Mass. Visiting Nurses Association, Boston Marketing Association and The Style Coalition in NYC. I'm a mom and a wife and I have an affinity for sticky notes, lip balm, seashells and wine. I'd like more time to learn to surf, write the novel that's been in my head for 20 years and spend QT with family and real-life friends.

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Web Presence

Recent Posts

Twitter: I'm @Logan/haven't read yet but thx! RT @melitaz - PBS: PR Can Tactfully Pitch Infl Bloggers w/ @missusP http://bit.ly/nNKTx by @simonowens

Twitter: Social media does not work without a CONTENT strategy. @juntajoe #openview09 #marketing #fb

Twitter: Richard Edelman - The PR business must move from pitching to informing, from control to credibility - via Ragan - http://bit.ly/bh3I4

Twitter: How about just changing PR to SR - social relations. I think it's the media part that's throwing everyone off re PR and social media.

Blog: Shut up and Listen

Blog: The Article I Want to Read on PR

Blog: Beating a Dead Social Media Horse

Blog: PR: Needed, If Not Loved - and Sorely in Need of Industry Change

21 / Steve Farnsworth

Profile

Description

Steve Farnsworth has 12 plus years of strategic corporate communications, social media and inbound marketing, advertising, PR 2.0, search engine marketing, lead generation, branding, media and analyst relations, C-level executive media training, and digital crisis communications for industry leaders.

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Web Presence

Recent Posts

Blog: Top 10 Most Popular Social Media and Marketing Articles Tweeted in October 2009

Blog: Is Social Media Beyond A Public Relations Professionals Skill Set?

Twitter: Social Media Influencers are not Traditional Influencers

Twitter: Less than Half of PR People Deem Press Releases Useful http://ow.ly/zphT

Twitter: Tired, fading & dead #PR words http://ow.ly/yIoG via @msebastian

Twitter: Is #SocialMedia Wasted on #PR Agencies? A very interesting post with some great insight by @HJSewell http://ow.ly/tXR7

Twitter: HOW TO - Use Social Media in Your PR Pitch Plan http://ow.ly/u9Wy #PR

Blog: A Mass Comms Curriculum Alone Short-Sheets Tomorrows PR Pro

Blog: Is Social Media A Fad? Or Is It The Biggest Shift Since The Industrial Revolution?

22 / Greg Verdino

Profile

Description

crayonista. writer. long islander. marketing genius. reluctant hero to many. world's greatest lover.

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Web Presence

Recent Posts

Twitter: email from a social media agency looking to work with #crayon that starts with the sentence, apologies for the form email? #fail

Blog: Kick social media addiction by embracing social media

Blog: Tomorrow is gone too - social media RIP

Blog: What if the future of technology is more sand than silicon?

Blog: Bad Pitch teleseminar to teach PR folks how to pitch so good

Twitter: stanley bing argues that journalist plus pr pros working together beats hacks vs flacks - http://bit.ly/rwgOF

23 / Peter Himler

Profile

Description

NY-based PR/Media/New Media Consultant

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Web Presence

Recent Posts

Twitter: Study Shows Social Media Releases Are Less Effective Than Traditional Press Releases http://bit.ly/bVFEp (via @socialmedian) (Hmm)

Twitter: So which PR competencies retain their value in the social media marketing paradigm? Stop by 11/8 http://bit.ly/F7tje #PRSA09

Twitter: Recession? Fire the PR Firms, a blog post on how some view PR's worth in a down economy http://bit.ly/oOTlV

Twitter: Gaming the PR Job Game, a blog post for newly minted grads with PR industry aspirations http://bit.ly/1aCxOk

Blog: Social Media Round One

Blog: PR, Influence and Networking

Blog: Growing PR Spheres

Blog: HARO v. Profnet

Twitter: The Bad Pitch Wiki, a blog post on Gina Trapani's new wiki outing misbehaving PR firms http://bit.ly/Awm5S

24 / David Mullen

Profile

Description

Account Supervisor at Mullen; advertising, PR, social media and integrated communications junkie; husband; father

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Web Presence

Recent Posts

Blog: 3 Things to Tweet That Are Not About Your Brand

Blog: The Worst Thing About Public Relations

Blog: You Made a Mistake. Is This How You React?

Blog: We Are Setting Up Young PR Pros for Failure

Blog: Four Signs Your Social Media Expert May Be Bad for Business

Twitter: The 7 Harsh Realities of Social Media Marketing, from @copyblogger - http://bit.ly/3begxz

Twitter: Answers to 3 of the questions many brands ask about using Twitter and social media - http://bit.ly/3S1TWQ

Twitter: Here are tips for young PR pros on pitching by phone. What tips would you add to the mix? http://is.gd/4Eah